Style Guide

Find your colors

A two minute check before your session, so you already know what to wear when you open your wardrobe.

Step 1

Find your type

Color analysis places you in one of four broad groups based on your natural coloring. The colors below aren't a style rule, they're the ones that photograph brightest against your own skin, hair and eyes.

1. Your undertone

Warm (W)Gold jewelry suits you more than silver, skin leans peachy, golden or olive warm.

Cool (C)Silver suits you more than gold, skin leans pink, rosy or has a blue-ish cast.

2. Your contrast

Clear (1)Hair and eyes read distinctly darker or brighter than your skin, strong contrast in a mirror.

Soft (2)Hair, eyes and skin sit closer in depth, a more blended, low contrast look.

W + 1 → Spring · W + 2 → Autumn · C + 1 → Winter · C + 2 → Summer

Step 2

Your palette

Winter

Cool · Clear

Dark or salt and pepper hair, dark eyes, high contrast against the skin. Reads best in saturated, cool colors with real depth.

Wear

Avoid

mustard, rust, olive

On camera: true black or white near the face reads crisp, not flat, so lean into it instead of softening with grey.

Summer

Cool · Soft

Ash or muted brown hair, softer eye color, gentle contrast overall. Reads best in cool colors with a touch of grey mixed in.

Wear

Avoid

pure black, orange, bright gold

On camera: pure black tends to overpower, swap it for charcoal or soft navy in your base layer.

Autumn

Warm · Soft

Warm brown, copper or auburn hair, hazel or warm brown eyes, golden olive skin. Reads best in rich, earthy, muted warm tones.

Wear

Avoid

icy purple, stark white, pastel blue

On camera: warm neutrals like camel, olive and chocolate read as rich rather than dull, the one group where brown works as a lead color.

Spring

Warm · Clear

Golden blonde to light warm brown hair, bright eyes, clear warm skin. Reads best in warm colors with real brightness, not muted ones.

Wear

Avoid

black, dark plum, muddy brown

On camera: dark, heavy colors near the face can wash you out, a lighter, brighter base keeps the energy this group photographs best with.

Shooting as a family or group

Coordinate the group, don't match it

Not everyone in a family shares the same coloring, and that's fine. The goal isn't one identical color, it's one shared palette that each person pulls a different piece from. Pick a base neutral plus one or two accents, then let hair, eye and skin tone decide who wears which shade.

01One neutral base for everyone, cream, denim, charcoal or white, then each person adds their own accent from the same small palette.

02Vary the shade, not just the garment. Two people in warm neutrals can wear camel and rust and still read as coordinated.

03Kids photograph best in solid colors, no big logos or character prints, busy patterns pull focus and date the photo fastest.

04Skip the outfit that's identical top to bottom on everyone, it flattens in a group photo and rarely flatters every skin tone equally.

Coastal Neutral

Cream, sand, denim, soft white. Reads well on almost every undertone, the safest pick for beach or outdoor light.

Warm Terracotta

Rust, olive, cream, chocolate. Rich and warm, best for golden hour or park sessions.

Modern Muted

Sage, dusty blue, charcoal, oatmeal. Low key and modern, works well in studio or an urban backdrop.

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